Love him or not, you gotta hand it to Carl Pei - he gets his products attention. The latest to be put into the Pei-induced spotlight is the new Nothing Phone (2a). This is the most affordable phone from Nothing, Pei's new initiative post OnePlus. It is priced at Rs 23,999, which puts it right in the middle of some very competitive devices. The challenge for it is to make sure that its difference makes a difference in a segment known for uniformity.